Archive 009 / East End

Archive 009 — East End

Barrie’s East End isn’t defined by a single landmark.

It grew outward along the north side of Kempenfelt Bay, from some of the city’s earliest residential streets toward the neighbourhood people know today. In the 1840s and 1850s, new lots, large waterfront homes and the road toward the village of Kempenfeldt helped turn what had been bush and privately held land into Barrie’s original eastward expansion.

Today, it’s mature streets and historic homes, schools, parks, neighbourhood businesses and the waterfront running alongside it. It’s Johnson’s Beach and the long walk down to the water. Duckworth and Blake, Grove and Johnson. The places you pass every day, and the ones that have disappeared but somehow still come up in conversation.

It’s also a part of Barrie with a strong sense of itself. People don’t just live on the east side of the city. They live in the East End.

Archive 009 represents the neighbourhood as a whole—a growing collection of landmarks, local institutions and shared memories from this corner of Barrie.

The East End Tee pairs the neighbourhood name with a simple lifeguard-chair icon, a reference to Johnson’s Beach and the shoreline that has helped shape life here. It’s intentionally understated: for anyone who knows exactly what they mean when they say they’re from the East End.

Printed in a warm, vintage-inspired ink on a soft, lightweight Next Level crew tee, it is designed to feel easy from the first wear—not stiff, bulky or like conventional souvenir merchandise.

The fit is modern and unisex: streamlined through the body without feeling tight. Choose your usual size for a closer fit, or size up for a more relaxed look.

Product details

Archive 009 — East End
Barrie, Ontario
East End Collection
100% combed ring-spun cotton fine jersey
Lightweight 4.3 oz. fabric
Fabric laundered to help reduce shrinkage
Side-seamed construction
Tear-away manufacturer label
Printed on demand

Fit and sizing

This style has a relatively fitted unisex silhouette. Check the measurements below against a shirt you already own.

How to measure: Lay a similar shirt flat. Measure the body width one inch below the armhole, and measure the body length from the centre-back neckline seam to the bottom hem.